Kent born and avid foodie, Laura Bounds, is the new owner of Kent Crisps and Kentish Oils. Kent Crisps and Kentish Oils is well known for producing quality products and promoting the county in the UK and abroad. It has now reached a new phase after a change in ownership. Laura has been the Commercial Director for the brands, since 2014. In this time, the company grew by 52% and won a number of awards. Kent Crisps also launched new flavours and rebranded.
“Making the leap and taking over ownership of Kent Crisps and Kentish Oils was the next logical step for me. The company has grown rapidly and I have enjoyed the challenge of being involved in all aspects of this, including the new product ranges. As someone who loves the food industry and was born and raised in Kent, it also brings me immense pleasure employing local people and supporting local producers. This makes it as authentic as it gets.”
Laura, who at 31, may be the youngest female snack owner in the UK, now plans to diversify and grow the business further. This includes new product development for Kent Crisps, new diversification and factory growth for Kentish Oils and a continued push for new markets. The plan is for further product extensions in the condiments range and a new selection of salad dressings and mayonnaise.
Laura has already secured multiple airline contracts, including two with American Airlines. She has also been recognised by winning a number of awards, one being Taste of Kent Awards Producer of the Year in 2016 and by being asked to share her experience as a key note speaker at a Department of International Trade event for companies new to export.
Alongside this growth, Laura will continue pushing the benefits of rapeseed oil and growing the Kentish Oils brand across the South East. Not only does Kentish Oils grow their rapeseed on farm in Birchington, where the seed is harvested, it is also pressed and bottled there.
Laura plans to find further investment to increase capacity, to help support the growth of the oils production side of the business and look at further diversification into condiment ranges.
“My vision for the future is to forge new partnerships and products and fly the flag for rapeseed oil, which has tons of benefits including the lowest saturated fat content over any other oil. At the same time, I plan to enter four new export markets over the next 18 months for Kent Crisps, create a global brand and promote Kent as a destination for visitors.”
Credit to: http://www.producedinkent.co.uk/new-owner-takes-over-kent-crisps-and-kentish-oils/